About

A laundry business that built its own software.

Four years of operating the counter, plant, routes and customer service shaped every screen in the platform.

How doobi got here.

doobi began as a consumer laundry service in Bahrain.
The software was built in-house, because existing products did not match the operation.
The platform ran the laundry daily for four years.
Other operators asked to use the same system.
doobi became a software platform for Gulf laundries.

The features came from real shifts.
Every module earned its place on a working laundry floor, not in a software brief.
Gulf work is native here, not adapted.
Gulf garments, both languages and local payment methods were in the platform from the start.
Support comes from the people who built it.
The team that wrote the platform is the team that answers when you ask.
Arabic and English, both first class.
The platform is designed for operations that run in both, with full right-to-left layout throughout.

Four years of running one. Twenty minutes to show you what it became.